Export Portal in Kenya
Despite the conducive business environment, small scale businesses in Kenya have not achieved their maximum potential yet. Here's where Export Portal intervenes.
Deemed East Africa’s financial hub, Kenya is the 65th largest economy in the world with an estimated GDP of $98.264 billion as of 2019. World Bank’s annual report places Kenya in the 61st place on the ease of doing business in 2019. This can be primarily attributed to the investment-friendly government policies.
Agricultural and horticultural produce is considered as the backbone of Kenya’s economy. This consists of exports such as flowers, coffee, fruits, and vegetables. According to a recent article which encompasses statistics from the Fresh Produce Consortium of Kenya (FPCK), the Kenya Flower Council (KFC), and the Fresh Produce Exporters Association of Kenya (FPEAK), Kenya experienced a 33% increase in fresh produce exports.
Despite the conducive business environment, small-scale farmers and business people still have not achieved their maximum potential. Corruption, the most significant hurdle, has hindered their progress, in addition to exploitation from intermediaries. According to a survey on the top ten most corrupt countries by perception, Kenya is ranked 9th despite its 57th place ranking on the best overall countries.
The Kenya Agribusiness and Agroindustry Alliance further highlights the challenges encountered by small and medium enterprises (SMEs). Lack of adequate finance and access to credit institutions, lack of managerial training and failure to keep up with technological advancements has contributed to the prolonged stagnation of SMEs in Kenya.
That’s why B2B eCommerce platforms like Export Portal exist: to boost SMEs to their highest potential. Export Portal’s secured business ecosystem will not only be beneficial to SMEs in Kenya but also ensure that only legitimate businesses conduct business and reap the benefits. They will eliminate intermediaries who exploit unsuspecting SMEs by buying cheaply and reselling products at an absurd price. An entity such as Export Portal will assist the small-scale businesses in navigating the lengthy government regulations on product exports. Export Portal will additionally provide a new market for SMEs products. Unlike the prominent traditional western market which comprises of Europe and America, Export Portal will provide a platform where Kenyan SMEs can explore selling to other verified countries worldwide.
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